Decus couldn’t be more proud of Pitt McGehee Palmer Rivers & Golden Partner Beth Rivers, who was named to the Michigan Lawyer’s Weekly Women in the Law Class of 2013.
The award is given annually to high-achieving women lawyers in Michigan as an honor to their professional and community accomplishments. Beth will be honored, Sept. 26 at the Women in the Law awards luncheon to be held at the Detroit Marriott, in Troy. It’s the second straight year Decus has assisted Pitt McGehee in gaining this recognition for one of it’s attorneys. Partner Cary McGehee also won the award in 2012.
When the City of Detroit filed for bankruptcy protection, Decus adeptly positioned legal client Howard & Howard and attorney Tim Wittebort at the center of the media story to explain what the filing means for the city on a short and long-term basis. In addition to providing background for a number of reporters, Wittebort also spoke live with WXYT 7 (ABC) as well as providing context to print media media sources including Crain’s Detroit Business and the Detroit News.
by Mark Gilman, President, Decus Strategic Consulting & Communications
We have an entire team of people who handle social media for our professional services clients – from web to Twitter to Facebook and LinkedIn. I get it. Unfortunately, moving headlong into social media for some has meant abandoning e-mail marketing. Big mistake.
Because we are predominantly a B to B company, we aren’t using e-mail to sell products, spam people or shoot coupons. There’s a place for that and if Qdoba wants to send me a $5 lunch coupon, I’m going to use it! But the e-mail marketing I’m discussing is sometimes as simple as asking someone to lunch.
For me, here’s the best uses of e-mail to market you or your company: Continue Reading
Decus scored another professional services victory for its Howard and Howard client in Royal Oak, Michigan when we landed the very deserving Mike Bell to the 40 Below Trailblazer List for the national Credit Union Times. Mike was lauded for his ability to structure unique and complex financial transactions that has set him apart in his legal representation of credit unions. Decus developed a comprehensive multimedia submission highlighting Mike’s innovative transactions and community activity in highlighting him for the national honor.
If you use the phrases “rush to judgment,” “jump on the bandwagon” and the always popular “dive in head first,” you certainly wouldn’t be discussing anything remotely related to professional services marketing or the practice of law and accounting in general. So why is it that you would expect everyone at the firm to launch into social networking without hesitation?
Needless to say, I’ve given my share of professional services marketing social media primers and helped some attorneys find their inner Tweet (or at least Link In) online. And usually all nod that they’d like to “try it.” But this whole “one size fits all” mentality is becoming – a colossal waste of time. Continue Reading